Current role
Head of Marketing · Global B2B fintech"I built the marketing function from scratch."
Six channels, a 10-person team, full funnel and reporting — from nothing.
Result: $0 → $4M+ marketing-sourced revenue · ×3 new clients YoY.
I build B2B marketing from zero to revenue.
I'm a Head of Marketing with 9+ years in B2B growth. I build channels and teams from scratch and run them with AI. Currently at 4dev.com, a global fintech.
Hey there, I'm Mike
Selected results
$0 → $7-figScaled marketing channels from scratch at 4dev.com
×3New clients 2025 vs 2024 at 4dev.com
10People in my AI-native marketing team at 4dev.com
670%Peak ROAS across 15+ multi-channel projects at Skyeng
What I do
Build marketing from zero
I set up the channels, funnels, and reporting that make marketing a reliable source of revenue.
Run marketing with AI
I use AI in the day-to-day — segmentation, drafting, internal tooling — so a small team gets more done.
Build and lead teams
I hire the first marketers, give them clear ownership, and set up how the team works.
Full-stack marketer
Strategy to execution on my own if it's needed — channels, AI workflows, sites and creatives, built with Claude Design, Lovable, and more.
My career
Senior Marketing Manager · #1 EdTech in the CIS
"I ran multi-channel performance and partnerships."
15+ programs, the 2024–2025 partnership strategy, a gift-certificate revamp across CIS marketplaces (Ozon).
Result: up to 670% ROAS · 2× certificate conversion to sale.
Content Marketing Lead · Edu platform · 20M+ users
"I built content and audience from the ground up."
In-house content team (100+ assets/month), 20+ partnerships, a blog, branded stickers.
Result: 300k+ followers · 1.5M+ partnership reach · 438k sticker users.
My hobbies
Where I show up
Let's talk.
Happy to talk marketing, hiring, or using AI in GTM — or just to connect.
What people say about working with me